Google’s Wordcraft: An AI Writing Tool Powered by LaMDA

What do professional creative writers think about these tools?

Alberto Romero
10 min readNov 5, 2022
Stories can take you far away. Credit: Author via Midjourney

Amidst the rapid emergence of new AI writing tools and the consolidation of old ones, Google has been testing its own: Wordcraft. The company brought together a group of professional authors to try out the tool in a project called the Wordcraft Writers Workshop — and the results are impressive.

Wordcraft, which went under the radar for half a year, was originally released in March. Based on LaMDA — the non-sentient language model that went viral over a conversation on AI consciousness — Wordcraft is presumably more capable than any GPT-3-based tool out there (that is, practically all tools out there).

This innovative workshop was unveiled in this year’s AI@ event in which the company shares the latest news on AI research. It was hosted earlier this week (I recommend you watch it). A whole section was, unsurprisingly, focused on generative AI. Two announcements grabbed my attention.

First, a digression from today’s topic: a notable improvement to text-to-video models.

Last month, Google published not one but two models that can generate videos from prompts. Phenaki shines at storytelling — it can hold time coherence for up to 2 minutes. Its major…

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